The work starts before a single line of code is written. First things first, come up with a concept of how the site or application will functions with a clear goal in mind. Find out what the main call to action is going to be and build the site around that intention.
I provide the user with a clean application that loads quickly (important!) and looks great. Doesn't matter if the user is viewing on their desktop, laptop, tablet, phone, whatever! The user experience is important for getting potential customers to stick around.
Let's face it, your website is crucial for influencing how customers view your brand identity. A professional look is critical when customers are shopping you and your competitors. A solid search engine optimization (SEO) protocol will make sure your site is found in the first place.
Once your site is created and on the web, I will show you how to update any content you wish without having to know ANY code. Future problem solved!